But getting other sites
to link to your site is difficult and time-consuming, right?
Well, the truth is, it does not
have to be difficult if you know a few tricks of the trade. Today's
gazette will show you a couple proven secrets to boosting your incoming
links sharply.
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Let's start by checking out
your site for incoming links. You can do that right now at this
MarketLeap's Free Link
Popularity Checker. It measures your website's visibility online by
counting up all the links to your site.
The site also lets you enter up to three other URLs so you can compare
yours to them. The results show your URL among lots of popular sites on
the web. Not only is this free tool fun to try, it can reveal important
information about your web presence.
I just ran a report on this
bizweb2000.com site and it was interesting to discover more than
30,000 incoming links, just shy of coke.com. That's a lot of links!
You may be wondering how a
one-person business like mine, in a super-competitive niche has
generated so many links. Your first guess may be that I bought
them. But you would be way off base. While I know lots of webmasters
who do buy links, I'm not one of them. In fact, I have never bought a
link to my site other than an occasional (and I mean very occasional)
banner ad.
So if a cheapskate like me
can get that many links, anybody can! You just have to have a plan. And
I'd like to help you with that right now.
Get a powerful
link-building plan in place...
First of all, getting other sites to link to yours takes a bit of
originality. You can't just surf the web and email webmasters with
"wanna swap links?" messages. (Well, you can do that, but
you'll spend a good part of your life doing it before you get many
quality links.)
But there are ways to get lots
of links. I invite you (and encourage you!) to emulate the
following two strategies at your site...
(More after this
important message.)
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1. "Pre-license" your content.
If you ever create your own tips, articles or content for the web or
email newsletters, you really should be pre-licensing it to others.
Pre-licensing content is as simple as including a short footer after
your work. It looks something like this:
* You have permission to reprint what you just read. Use it in your
ezine, at your website or in your newsletter. The only requirement is
including the following footer with it...
Article by YOUR NAME, visit www.YourWebsiteUrl.com for
more original content like this. Reprinting this article is permitted
with this footer included.
This passive link building strategy really works, but it does take some
time. But remember, if you do it like the above, the process is viral.
Even if one site uses your content, you could obtain an endless number
of links without the linking sites even coming to your site!
There are lots of websites in need of decent content. Supply it and you
can benefit greatly - if you do it right!
Of course, if you want to
build your incoming links faster, you need a more pro-active approach.
2. Use the newest link-building tools available.
OK, first of all, you must be very careful here. While
lots of new link-building tools come along every few months or so, only
a few actually work. In fact, if you use the wrong tool, it can
actually have a negative affect on your website. That's because some
link-building tools are not search engine friendly and can cause your
site to be penalized.
That said, there are some
ingenious tools out there that can speed up your link building
substantially, without doing anything that could get you penalized in
the search engines. One such tool I stumbled on recently is called LinkExplore™.
This clever little tool from
a well-known and respected search engine specialist has been quietly
pushing websites to top ranking in Google, Yahoo and other major search
engines.
Again, it's the old concept
of originality at work. The software developer, Sumantra Roy built a
database of thousands of popular sites across many niches. Using the
intuitive LinkExplore™
interface, webmasters are able to simply click a few buttons and
automate the entire process of finding their best link partners,
contacting them, and linking up.
While I rarely recommend
tools that automate the process of link building, I have to give this
new tool two thumbs up -- especially after reading some of the
testimonials at the site. Not only are webmasters with terrific results
raving about the software, but SEO experts are writing things like this
as well...
"I'm very skeptical
when it comes to products that automate any portion of Search Engine
Optimization. I figure that anything that can be created automatically
can be spotted automatically, and thus be eventually accounted for by
the search engines and removed. The same goes for automated linking
related software - I've never found one that I'd use nor recommend to
my clients; either they leave clues on the website, or look like spam
to a potential linking partner.
LinkExplore
is my one great exception to this rule.
LinkExplore allows me to take a very time consuming part of SEO and
make it much more tolerable. I can make the elements that it automates
look as personal as I care to, or use the templates for complete
automation. I'm recommending it to all my clients and friends."
Nathan Anderson
Search Engine Optimization Expert
nathan@andesign.net
http://www.search-engine-optimization-tactics.com
OK, let's wrap today's lesson up...
The fact is, every site
needs a link building strategy. The sooner you start yours, the more it
will help your profits, especially in the long run.
No matter which route you
choose, the slow steady content licensing route, or the more pro-active
approach above, (or ideally both!) the important thing is that you have
some kind of "get links" strategy. It is one of the
real secrets behind growing your business online. 
To
your
online
marketing success,
Jim Daniels - JDD Publishing
Creator of ezWebBusinessBuilder.com
- the world's first View it and Do It software for profiting from the
web.
P.S. Thanks again to all of
you who wrote letters raving about my new CD.
It's
heartwarming
knowing that the software
has helped so many of you get your web businesses going in the right
direction.
P.P.S. Oh, and of course,
you have permission* to reprint what you just read. Use it in your
ezine, at your website or in your newsletter. The only requirement is
including the following footer with it...
* Article by Jim Daniels of JDD Publishing, visit Jim's
Internet Marketing
Website for more original content like this. Reprinting this
article is permitted with this footer included.
* Thanks for
reading our opt-in only publication.
Reaching more than 150,000 small and home businesses.
You
may
use
the articles posted on this website for the sole purpose of
adding content to
your site, subject to the following terms and
conditions, which are:
Articles must be published "as is" (unedited);
The Author's name and copyright information
must be included;
The use of Jim
Daniels articles must include the above entire last paragraph beginning
with
*Articles.... and ending with BizWeb E-Gazette: Mailto:....com.

I
thank
you for respecting these articles, this
website and the integrity of the internet market place.
Warm regards,
Signed
Mike Flynn
TO
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